AGENDA 2024

DEC 3—Tuesday


DECEMBER 3, TUESDAY


10am—6pm

ATF x TTB ANIMATION LAB 2024

For the second year running, this initiative for adult / family animation producers and projects from Asia and Europe, offers an insight into the adult / family animation markets, financing, and co-production possibilities between both continents.

By invitation only.

Experts / Decision Makers / Jurors

In collaboration with Ties That Bind (TTB) 

Main Partners & Financiers: Creative Media Europe | European Audiovisual Entrepreneurs (EAVE)

Sponsors: Film Development Council of The Philippines (FDCP) | ICEX España Exportación e Inversiones | Visual Industry Promotion Organization (VIPO)



ATF LEADERS DIALOGUE

Investing for the Long-Haul


10am—10:45am

Setting the Stage—
2024: GLOBAL TV & VIDEO INDUSTRY DESPERATE FOR A SOLUTION 

2024 is widely recognised as a stand-still year for the global TV & Video industry. With investment paused, the year is characterised not by the arrival of new products and services, nor major new content investments, it’s a year focused on reassessment of business strategies.

Already, a first step towards sustainability has been taken: all major global SVOD services have transformed into hybrid SVOD/AVOD services. Alongside shows and movies, sports streaming has become a key strategic feature on ‘super-streamer’ services. Operator bundling of SVOD is now a standard across the world, with millions of customers accessing services like Netflix, Amazon, Disney, HBO and Paramount via their mobile, broadband and TV subscriptions. In many ways, online video is starting to look like pay-TV 2.0, but multiple challenges for the future remain.


10:45am—11:15am

THE CHANGING LANDSCAPE OF CHINA’S M&E INDUSTRY

According to Ampere Analysis, China is now the world’s second largest SVoD market, trailing only behind the US, with 381 million SVoD subscriptions in 2024. China also generates the world’s second largest revenue from SVoD subscriptions, with just under US$10 billion in 2024 from all the services combined.

However, the Chinese SVoD platforms, as with most platforms globally, also face the challenges of subscription fluctuation, high content cost, and competition from short video platforms. This session discusses the strategies of succeeding, beyond barriers.

This session will be in Mandarin with simultaneous translation provided.


11:15am—11:45am

STRATEGIZING A NEW ERA: LG U+ CHANGES THE KOREAN CONTENT GAME

This session offers an insight unlike any other, as a new chief is in town to change the content game. From an internal-external POV, the gambit that involves partnerships, genres, investment manoeuvring, and game-changing deals, clearly highlights a landscape that is no longer a simple content-winning competition. Not to be missed.


1:30pm—2pm

REVOLUTIONISING STREAMING: TVING USHERS IN THE FUTURE OF KOREAN ENTERTAINMENT

Dive into an exclusive session with TVING as it reveals bold new directions to continue transforming South Korea’s streaming landscape. With innovative strategies that leverage cutting-edge partnerships, genre-defining content, and a commitment to global expansion, TVING is emerging to be a leading platform in the competitive South Korean market. This is not just about gaining the local market, but also about elevating Korean content to the world stage. A must-watch for anyone eager to understand the future of Korean content.


2pm—2:30pm

FINANCING CHINA—A SUCCESSFUL CASE STUDY

China’s film business has become an astounding industry, with years of Sino-US film projects, investments and acquisitions. Almost a decade ago, completion bonds and insurances were just emerging, and collection account management faced challenges. This session looks at the successes since, with financial structuring, the roles of banks and lenders in the financing process, tips for successful co-productions, collection account management, and completion guarantors and production insurers. What can the rest of Asia take from this?


2:30pm—3:15pm

THE ASIAN ECOSYSTEM OF FINANCING IN THE M&E INDUSTRY: WHAT’S MISSING?

This panel will delve into the current state of financing in Asia’s media and entertainment industry, examining key gaps, including the absence of infrastructure like completion bond companies. Experts will explore whether Asia’s current model is sustainable, especially as commissioning budgets tighten, and discuss the potential for a more resilient financing ecosystem inspired by models in the U.S. and Europe.


3:15pm—4pm

DISAPPEARING BORDERS: ASIA x HOLLYWOOD

This panel will explore the growing trend of Hollywood and the U.S. film and TV industry partnering with Asia for co-production projects, highlighting the creative and financial collaborations driving these ventures. It will discuss emerging opportunities fuelled by a changing mindset and increased acceptance of cross-border storytelling, offering insights into the future of global content creation.


4pm—4.30pm

NAVIGATING THE FUTURE OF STREAMING: YOUKU’S STRATEGIES FOR GROWTH & CONTENT INNOVATION

A look into Youku’s strategies for competing as one of China’s top streaming platforms, from content commissioning and IP development to partnerships and exclusive deals. This session will cover Youku’s monetisation tactics, support for young creators, and investments in Hong Kong’s entertainment industry. Gain insights into Youku’s upcoming drama releases and opportunities for collaboration with Asian content creators.

This session will be in Mandarin with simultaneous translation provided.


4:30pm—5pm

INVESTOR SPEAK—INVESTING IN ANIME: UNLOCKING GLOBAL IP POTENTIAL

As anime continues its meteoric rise, capturing hearts and markets across the globe, the question isn't if but how investors can seize this moment.

In this exclusive fireside chat, join Kendrick, as he shares insider strategies on harnessing the true power of anime’s intellectual property. From leveraging Japan’s creative ecosystem to building sustainable, international monetization models, this session dives deep into the long-term growth play that’s set to redefine global entertainment. Whether you're an investor looking for your next big opportunity or a content creator ready to partner on the future of anime, you won’t want to miss these essential insights.


5pm—5:30pm

IMAX: EXPANDING HORIZONS IN PREMIUM ENTERTAINMENT & GLOBAL CINEMA

IMAX, renowned for its premium theatrical experiences, delivers far more than just cinema and is closer to audiences than you might imagine. What is not as well-known is their foray into the streaming market to bring exceptional experiences for viewers in the home.

This session will share insights on IMAX's strategic opportunities in the premium entertainment landscape, including its streaming optimization technology, which is designed to make streaming more profitable while preserving creative intent at the highest quality. It will also explore the company’s expansion into new markets with IMAX Enhanced content and certified devices and describe the recent NBA Finals live-stream workflow to select IMAX theatres in Taiwan and Hong Kong.


5:30pm—6pm

CREATIVE MASTERMIND:
THE CONTROVERSY OF SUCCESS—TOP OF THE GAME IN CHINA

In today’s creative space, award-winning screenwriter and producer, Yu Zheng, will speak about his creative visions and the challenges he has faced over the evolving landscape of the industry. The session will also focus on the various creative investments he has made, addressing new approaches/strategies today’s climate demands, and how he collaborates with industry players (or intends to). Yu will also address his China to Asia to Global ambitions, and if this works today, as borders continue to dissipate.

This session will be in Mandarin with simultaneous translation provided.

*Programme subject to change

The opinions expressed and content presented by the speakers, moderators, and judges,
are solely their own and do not represent that of the producer (ATF and RX).